TikTok has grown into an application with billions of active users. Making it the most famous social media platform out there.
It has gained notable popularity since its rebranding in the year 2018. Being a short video forum, it initially began with lipsyncs and dancing videos.
Now its true state has taken a new form with the incoming of various sectors. Mainly fields like gaming! It has stunningly progressed over the past years.
Thus the merging of the gaming industry and the TikTok platform will result in a big success.
TikTok’s user-friendly interface and exclusive features attracted several gaming creators to explore the platform. But is it possible to build a strong presence if you are a gaming influencer on TikTok?
The below article will give the answer you need. We will walk you through how to leverage TikTok if you are a gaming enthusiast.
One of the key factors that will help you grow on TikTok is keeping track of the number of likes, comments, views, or shares. Using a tiktok counter you can track your real-time count more quickly.
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The Expansion of TikTok
Tiktok has been named the most influential platform with more than 200 million downloads. At first, it was known by the name “Musically” which had more users lipsynching to the audio available in the app. But it all changed when it was taken over by a Chinese company called ByteDance. The firm merged its own app with musically and rebranded it as TikTok. It opened up options for everyone to become a creator and bring a good impact.
Also after the merge, the number of downloads increased quickly which made it the most popular app. Along with its popularity rise, the usage of the platform took a creative approach. People were able to express their viewpoints in a more creative and fun way. Users on this platform utilize it for different aspects. Some use it for leisure and others use it to grow in their respective fields. The app became more engaging and entertaining regardless of its usage.
Can Gaming Influencers Survive on TikTok?
The answer is very evident. TikTok’s culture has given rise to N number of creative influencers to find a good place in their life. TikTok has the power to make anything trend overnight. It has changed the lives of many and made even the commoners into stars. One best example is the most famous TikToker “Khaby Lame”.
However, is TikTok the right platform for gaming influencers? Absolutely yes! Let us get to know how a gaming influencer can leverage TikTok and make the most out of it.
Gaming Influencers on TikTok
Being a gaming influencer on TikTok can be challenging at the beginning. With constant engagement and exploring you can attain your final goals. It is also vital to be updated with your live stats of likes and views by opting for a TikTokCounter, as it helps you enhance your game plan.
1. Be Consistent and Showcase Your Talent
A game influencer can kickstart their journey on TikTok with the right amount of follower count. But how to increase your followers? You might think of an easy way, but always keep in mind that overnight success is a myth.
The only way through which you can do well on Tiktok is by being consistent As the competitions are very high on this platform you have to make sure your content is unique and exciting. Furthermore, anybody with an account on Instagram cannot succeed. Only those who are passionate about their creation can reach great heights.
2. Provide Tricks and Tips to Gain Audiences
People in the gaming community mainly follow gaming influencers for the tips and tricks they provide. Users wanted to know new gaming plans and strategies to win their favorite games. So offer what your audience seeks!
3. Stay Updated to Increase Engagement
On TikTok, it is vital to quickly catch up with the latest trends as they keep changing. For example, if you post content that was trending a month ago, it’s of no use. People will quickly swipe up without any second thought. So make sure you create quality content. Also, you can make your videos more appealing by utilizing distinct features; by doing that, you can attract more users to follow you.
4. Target Your Audiences With Paid Ads
Like other social media platforms, Tiktok allows you to display ads to targeted users. Do these ads need a huge investment? Guess what? The TikTok ads are far more budget-friendly than you think. At first, you can start with minimal investment and gradually set it high upon your success of previous campaigns. Tiktok paid ads will allow you to target users based on specific metrics and demographics. It includes the following
- User Activity
- History of interaction
- Device type and a lot more.
With these targeted ads, it is easy for a game influencer to find audiences worldwide.
5. Drive Traffic to External Sites
As a gaming influencer, you will have a website or channels on third-party platforms. Embedding links with the right landing page will aid you in driving traffic from TikTok to the required page you want. TikTok allows you to add a link in the bio or the captions under your videos.
6. Live Stream Your Games
If you are a pro gamer with an excellent game plan, you should use TikTok to live stream your game with your followers. In these live streams, you can provide informative videos or tips and tricks to win a game. It will also provide you with the opportunity to
- Connect with your audiences.
- Answer their questions.
- Add users to your live.
- Collab with influencers in your niche.
- Take suggestions or feedback.
- Showcase your talent etc.
7. Sell Products Through Affiliate Marketing
TikTok is a video platform with many in-built features. You can use it to improve your game plan to gain more followers. Also, through affiliate marketing, you can add links to products that might help your followers with their game strategy.
Another idea is that you can create videos of how you use those products in your game. It will help you gain more likes and views on your videos. You can also use TikTokCounter to analyze the live count of your likes and views, which will help you improve your strategy if needed.
TikTok provides various advantages to every user, including gaming influencers. With so many features and options to explore, it is the right platform to gain followers, interact with your fans, showcase your talents, or even share a funny video. Being a gaming influencer can be quite hard at the start. But if you keep up your plan and do it consistently, you can achieve your goals more effectively. Happy gaming!